The innovation journey

The farm is situated in an attractive location in the village of Holičky, a part of the municipality of Morašice. It is a family-managed agro-tourism farm located in a 300-year-old deer park at the foothills of the Iron Mountains, near the Seč water reservoir. The farm was established in 1993 in the area of the former racehorse training centre. It is also an ideal place for cyclists, families with children and tourists in general.

The farm offers accommodation with 18 beds in 8 rooms with private bathrooms, a common living room with a fireplace and an equipped kitchen. The rooms are decorated in Feng Shui style.The farm has its own bistro Slamák using local raw products mainly in bio-quality. The area includes a children’s playground, a riding stable and other amenities.

The farm is owned by M.Sc. NaďaJandová, who created the business. She always dreamed of managing such a place with her family and her main ambition is guest satisfaction. She places great emphasis on hygiene which includes treating spaces, surfaces and raw materials with ozone. Optimum water management is ensured by a shower timer and by a giant tank for rainwater harvesting and treated wastewater used for irrigation.

The enterprise represents a specific type of agritourism, where the main activity is tourism, not agriculture. The business is a popular tourist attraction. The farm’s rating on Google is 4.6.